But it is correct that many associates struggle in the network marketing industry and that the majority "fail." Is it possible that many have underestimated what it takes? Industry spokesman Tim Sales thinks this to be the case. He correctly labels network marketing a "profession," and points out that every other profession has rigorous training and education requirements.
Does network marketing have specifici training and education requirements, in order to be established in the "profession." Sadly, the details remain undefined. Some have taken on the challenge, including Dr. Charles King, author of "The New Professionals - The Rise of Network Marketing as the Next Profession," and who has developed educational courses in network marketing at the University of Illinois at Chicago.
Could lack of proper training be a major factor in the failure of countless new distributors? We think so as do many industry professionals. If it requires years of study to enter most professions, why shoud you expect the network marketing profession to be any different? Is the Distributor Kit, really adequate for truly professional network marketing training? How can anyone possibly be expecting to achieve their goals and residual income streams, particularly when the training generally provided by companies is well behind current trends in the "real world?"
Today's professional network marketer is faced with not only new challenges, but a continuously changing environment. The challenges today include the quickly changing Internet with all of its social networks, bookmark sites, blogs, tweets, and tags, etc. Network marketing companies have only recently started to recognize techniques that have worked productively for years in the profession of internet marketing.
What the new distributor is faced with nowadays is an daunting assortment of tools that seems to be beyond his or her reach technically. It is nearly impossible to make sense or leverage this environment that is at the same time abounding with fraudulent offers and scams. Where can the beginner find truly useful advice?
An interesting fallacy of most network marketing training is the notion that a person's sponsor will be the source of all needed network marketing training. How many sponsors have the expertise to be able to provide the level of training needed? Obviously not a large percentage, especially since for most the extent of network marketing training they've been exposed to is a distributor kit.
The answer for generating residual income streams through a network marketing business lies in getting effective training. In fact, there are clearly a large number of successes in network marketing in spite of a large percentage of failures. What the new distributor needs to do is follow the successful path of those who have already "broken the code." Seeking out a good mentor who can make available the required level of training becomes the key to your own results in developing residual income streams.
