The Global economic melt down has had its impact on all sectors of economy. The worst part is that it has hit the predictability of future; it is going to be very unpredictable. One second the economy is doing well, and then it abruptly goes astray. When the market performs poorly, it hits the employment sector in the worst possible way. Retrenchments, lay offs, time-share and simply terminations seem to become a nightmare for a professional.
The above scenario forces an employee seek for alternate source of income. After all he has to survive, and perhaps his dependent family too. This situation has opened a floodgate of new comers in the Internet Network Marketing business. The reasons are simple, one can work from the comfort of the home, with initially a laptop or a desktop and an internet connection. That is all that is required to set up your Online Marketing system.
However, one must be wary of a few grey areas in Internet Network Marketing Business.. People jump in the Network Marketing business as the general notion is that it is the fastest money-churning machine, requires no investment, needs no skills and can churn five to six figure incomes in no time. The reality though is far from the perceptions.
The objective of my writing is not to discourage the newcomers in the field of Web Marketing. What I want is that those who have joined the web marketing business by being lured by the misconceptions need to do a reality check to avoid any disillusions tomorrow. I will be very happy to see new comers become the future super gurus in the Internet Network Marketing industry and millionaires personally. What are the ground realities of the business, what one should do to succeed?
1. Learn Internet Network Marketing
Knowledge is the key to success. Without sound knowledge of Internet Marketing, one cannot understand the demands of your opportunity or offer as well as that of a prospect. In fact, one should understand why a prospect prefers a particular product to the other, what are the so-called tricks of networking or social interactions.
All new comers should therefore invest time, effort and little money to learn the Network Marketing or MLM, as it is also called, before jumping into it. Failing and then blaming your luck and getting discouraged is most regrettable and undesirable. Learn the trade and conquer it. You did not start writing words without first learning the alphabets... A, B, C and so on.
2. Invest Time
If someone has told you that you can run a successful, moneymaking Internet Network Marketing or MLM model without investing a good deal of time, you are living in a dream world. You need to spend time and a good deal of time to operate your MLM business. No business runs without personal involvement and attention on a daily basis, at least initially. Once your system or module is primed and smooth, you can switch it to an "Auto" mode. Therefore you need to decide and dedicate a good amount of your time to your MLM business. Do not take it as a part time hobby the business will also take you casually.
3. Establish Your Goals and Targets.
There is a saying "If you don't know where to go, all roads will take you there" how apt and how true. An aimless wanderer reaches nowhere. One must establish personal as well as business objectives well in advance and work towards achieving them. Like to generate first, second and third 10 leads by a set date, to get your first recruit by an agreed date and so on. Your targets will become the basis for your business plan. This business plan should become the basis for your MLM action plan. Once established, work towards achieving it with periodic milestones to check the course and apply corrections. You will see how fast you will move towards your goal.
Internet Marketing business or Network Marketing models are not very different from any other business models. Here the flexibility is that you can operate from your virtual office, your laptop and an internet connection. MLM business can, if taken seriously start churning at least a reasonable cash from the first couple of months. If you are lucky and hit a jackpot, who knows you might start earning a six figure income from the very first year. The only word of caution is that do not take the business as a casual pass time, the business might respond by passing you. If economic slowdown has highlighted this amazing earning opportunity, do not let it go by.
